Have you ever noticed that just a few weeks after colouring your hair, it starts to look dull, less shiny, and not as soft to the touch? The colour fades, the gloss disappears and that fresh-from-the-salon feeling doesn’t last nearly long enough.
This is exactly when a treatment like a hair gloss can make all the difference!
A hair gloss is a semi-permanent treatment that refreshes the colour, adds shine, and visibly improves the appearance of your hair, all without using harsh dyes.
What is a hair gloss and how does it work?
Hair gloss, also known as colour gloss, is the perfect solution for those who want to enhance their natural tones, add shine, and even out their hair without altering its structure. Unlike permanent dyes, a hair gloss doesn’t penetrate the hair shaft deeply; it gently coats the surface and works in a subtle, non-damaging way.
The result? A glossy, natural-looking finish that complements your base colour beautifully.
This treatment comes in both clear and lightly tinted versions, making it suitable for a variety of needs: it can refresh faded colour, neutralise unwanted tones, or simply restore shine to dull or stressed hair.
Some modern formulas even include ingredients that nourish the hair, leaving it softer and silkier from the very first application.
Who is a hair gloss treatment recommended for?
Hair gloss is especially recommended for those with coloured, lightened, or bleached hair who want to maintain brightness over time, but it’s not just for chemically treated hair. It’s also ideal for people with natural hair who simply want to revive their highlights and shine, or for anyone looking to try a subtle toning effect without committing to a full-on dye.
If your hair looks dull, dry, or lifeless, this treatment can be a great ally. It’s also a gentle option for evening out your colour, softly blending the first signs of greys, or caring for your hair after damage from summer sun, blow-dryers, or straighteners.
Thanks to its versatility, hair gloss works well on nearly all hair types, from fine to thick, straight to curly, and proves highly effective even on porous or hard-to-manage hair.
How does hair gloss work on coloured hair?
In the case of coloured hair, hair gloss plays a key role: it perfects and revitalises the existing colour. The treatment intensifies the chosen shade, restoring depth and shine, while also neutralising unwanted tones caused by oxidation or the passage of time.
Although temporary, its action helps even out the colour naturally, even when there are visible differences between the roots and lengths. In addition, the gloss smooths the hair fibre, seals the cuticles, and enhances the hair’s ability to reflect light, delivering an immediate mirror-like effect. All of this without weighing the hair down, drying it out, or causing damage.
How long does hair gloss last and how often should it be repeated?
The effect of a hair gloss typically lasts between two to four weeks, depending on factors such as hair porosity, how often you wash your hair, sun exposure, and the quality of the products used in your daily routine. As a deposit-only colour, gloss fades gradually and evenly, without leaving harsh lines or regrowth marks.
If you want to keep your colour vibrant and your hair looking shiny at all times, it’s recommended to repeat the treatment every 15–20 days. Alternatively, one session per month can be enough if paired with colour-protecting products such as gentle shampoos, shine-enhancing masks, and serums.
Which hair types can benefit from a gloss treatment?
The great thing about hair gloss is that it’s suitable for everyone. It works beautifully on natural hair for those who simply want more shine and softness, but it’s equally effective on hair that has been lightened, balayaged, or traditionally coloured.
Even frizzy, chemically treated, or stressed hair can benefit from a gloss treatment, which helps to smooth the fibre, eliminate dullness, and restore elasticity and lightness.
Those with a sensitive scalp can choose dermatologically compatible versions, formulated with gentle, high-tolerance ingredients, increasingly common in new-generation professional ranges.
How to incorporate hair gloss into your hair care routine for coloured hair
To achieve and maintain the desired results, hair gloss should be part of a consistent, well-rounded routine.
After the treatment, it’s essential to use sulphate-free shampoos, hydrating conditioners, and masks specifically formulated for coloured hair. A dry shine serum can also be a great daily ally to revive gloss between treatments.
Heat protection, UV filters, and a balanced cleansing routine also play a key role in preserving the gloss effect for longer, helping to prevent premature fading and dullness.
Our professional shine-enhancing range: for hair that always looks radiant
To ensure salon-quality results at home, we’ve developed a range of shine-enhancing products for coloured hair, specifically designed to support and elevate every hair gloss treatment.
From the post-gloss mask, which nourishes and seals in colour, to the shine-boosting conditioner and the protective shampoo that cleanses gently without stripping—each formula is carefully crafted to work in synergy with hair gloss and maximise its benefits.
Thanks to high-performance, skin-friendly ingredients, your hair will feel soft, silky, and incredibly shiny from the very first use.
Hair gloss is not just a cosmetic treatment, it's a true act of care for your hair. It’s the smart alternative to traditional dye, ideal for those seeking colour, radiance, and softness without compromising hair health. A simple yet powerful ritual to repeat regularly, it transforms the way colour looks: richer, healthier, and more vibrant.
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